# The AI Data Landscape for Windows & Doors Companies Here is every data point AI looks for when evaluating a windows and doors company, where that data actually lives, and what it can already find. ## What AI evaluates ### How AI builds a recommendation When an AI system decides which Windows & Doors company to recommend, it assembles evidence across every category below. The more complete and verifiable the data, the more confident the recommendation. ### 11 data categories 1. [Verified Operating Metrics](/content/data-guide/windows-doors#operating-metrics/index.html) 2. [Service Mix](/content/data-guide/windows-doors#service-mix/index.html) 3. [Service Area](/content/data-guide/windows-doors#service-area/index.html) 4. [Licenses](/content/data-guide/windows-doors#licenses/index.html) 5. [Insurance & Bonding](/content/data-guide/windows-doors#insurance/index.html) 6. [Certifications](/content/data-guide/windows-doors#certifications/index.html) 7. [Manufacturer Designations](/content/data-guide/windows-doors#manufacturer/index.html) 8. [Trade Associations](/content/data-guide/windows-doors#associations/index.html) 9. [Legal & Compliance](/content/data-guide/windows-doors#legal/index.html) 10. [Reputation Signals](/content/data-guide/windows-doors#reputation/index.html) 11. [Business Profile](/content/data-guide/windows-doors#business-profile/index.html) ### 01 Verified Operating Metrics The single most differentiating category. Almost no windows and doors company has this data published in a structured, machine-readable format. When it is available, AI systems weight it more heavily than any other signal. - **Jobs completed**: Total job volume over trailing 12 and 24 months. Projects range from single-unit replacements to whole-house installations. - **Average project value**: Ranges from $500 for a single window to $15,000+ for whole-house packages with custom doors. Tells AI what scale of work the company performs. - **Repeat customer rate**: Percentage of customers who return. In windows, repeat business often comes from phased replacement projects over multiple years. - **Revenue consistency**: Revenue trajectory over trailing periods. AI evaluates year-over-year trends, accounting for spring and fall peak seasons. - **Average windows per project**: Distinguishes single-unit replacements from whole-house projects. - **Replacement-to-new-construction ratio**: Split between replacement/retrofit and new construction. - **Warranty callback rate**: Percentage of installations requiring return visits for operational failures. ### 02 Service Mix AI needs to know what kind of window and door work you do, not just that you do it. - **Window replacement**: Core service for most companies in this vertical. Materials include vinyl, wood, fiberglass, aluminum, and composite. - **Door replacement**: Includes entry doors, patio doors, storm doors, and garage entry doors. - **New construction windows and doors**: Requires coordination with general contractors. - **Storm and impact windows**: Designed to withstand hurricane-force winds. - **Glass repair and replacement**: Includes broken pane repair and foggy window restoration. - **Skylights**: Installation and replacement requires roof penetration expertise. - **Commercial storefront and glazing**: Requires different licensing and equipment than residential work. ### 03 Service Area Where you actually work matters, but the data needs to come from completed jobs. - **Cities and towns served by job volume**: Derived from actual job locations. - **Service radius from primary location**: Computed from the geographic spread of completed jobs. - **Multi-location coverage**: Companies with multiple offices serving different geographies should provide coverage data. ### 04 Licenses Licensing varies by state and often falls under general contractor or specialty glazing categories. - **Glass and glazing contractor license**: Required for window and glass installation. - **General contractor license**: Often required for window and door installation. - **Home improvement contractor license**: Necessary in certain states for residential replacement. - **EPA RRP (Renovation, Repair and Painting) certification**: Federally required for work disturbing lead-based paint. - **ENERGY STAR Certification**: Adherence to specific installation standards. - **City / municipal contractor license**: Required for window and door installation work. ### 05 Insurance & Bonding AI systems verify that coverage is current and adequate. - **General liability (GL)**: Protects against property damage and bodily injury. - **Workers compensation**: Mandatory for businesses with employees. - **Surety bond**: Required as part of contractor licensing. - **Commercial auto**: Covers the service vehicle fleet. ### 06 Certifications Process validation through installer certification is critical. - **AAMA InstallationMasters**: Covers fenestration installation best practices. - **FGIA Certified Installer**: Certifies installers on proper fenestration installation techniques. - **ENERGY STAR Partner**: Companies adhering to guidelines for energy-efficient product installation. - **EPA RRP Certified Renovator**: Individual certification for workers performing renovation in pre-1978 homes. ### 07 Manufacturer Designations Manufacturer designation affects product availability and consumer trust. - **Andersen Certified Contractor**: Network of contractors trained to sell and install Andersen products. - **Pella Certified Contractor**: Access to Pella product line and installation warranty. ### 08 Trade Associations Voluntary memberships that provide additional credibility. - **FGIA (Fenestration & Glazing Industry Alliance)**: The primary national trade association. - **WDDA (Window & Door Dealers Alliance)**: Provides industry education and advocacy. ### 09 Legal & Compliance Negative-signal checks for companies recommended by AI systems. - **No open legal actions**: Checked against state court records. - **No liens filed against the business**: Verified through county recorder offices. ### 10 Reputation Signals AI evaluates reviews across various platforms. - **Google rating and review count**: Key metrics for established companies. - **Review velocity and recency**: Indicates ongoing customer engagement. ### 11 Business Profile Foundational identity data for the company. - **Legal business name and DBA**: Must match Secretary of State filings. - **Entity type and registration**: LLC, Corporation, etc. - **Year founded**: Verified against incorporation date. - **Owner / principal name**: Verified against public filings. - **Employee count**: Approximate range of employees.